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Brainstorming in 5 minutes: idea generation tools for 2024

Brainstorming in 5 minutes: idea generation tools for 2024

02.10.2024

Read 3 min.
Insights
Nikiforov Aleksandr

Are all the interactive elements already in your content plan, the "reels" filmed to trendy sounds, and you have no more ideas? It's time to turn to specialized services. Some will participate in the brainstorming process, while others will take the task completely off your hands. We've gathered tools that will simplify content idea generation.

OwlyWriter AI

Not sure what to add to your content plan? Enter a request in OwlyWriter AI – the site will provide a list of ideas. Choose one you like, and the AI will generate a ready-made post. Just like with people, but instead of handing over a brief, you just click the "Generate" button.

The neural network also gets involved in generating ideas for "reels" – you just need to adapt the response to the format.

AI Suggests

AI Suggests is a convenient neural network for generating content ideas and more. It offers over 20 task templates for AI. Each is based on the GPT-3 model. Another advantage: you can download the text with ideas. AI Suggests creates posts for social media, headlines, and meta descriptions. It can generate marketing campaigns and product descriptions.

Here, content ideas can easily be derived from any template. For example, the "Niche" tab is initially needed to find a niche for a future business. But the AI's response can easily be turned into a publication topic. For an eco-friendly jewelry brand, the AI suggested: "Jewelry made from recycled materials," "Minimalist eco-jewelry for everyday wear," and "Wedding rings for eco-weddings." What a great theme for a photo collection!

ChatGPT

You can't go without ChatGPT – it can do it all. Conveniently, users have already formulated successful prompts, so you won't have to come up with requests yourself. The key is to provide the neural network with context and a role for idea generation. This way, the AI becomes a full-fledged team member.

We suggest choosing main brainstorming methods and "feeding" them to the AI.

Brainstorming techniques include:

– SWOT analysis
– "What if..."
– lateral thinking
– role brainstorming

The request should start like this: "You are a team member for idea generation and are using the idea generation method [methodology] for [project/idea]." After that, you need to describe step-by-step what tasks ChatGPT should perform according to the technique.

BuzzSumo

BuzzSumo doesn't generate ideas itself, but it provides hints. The service is similar to a search engine: you enter a topic of interest, and the platform returns the most popular materials. The database is updated daily. The platform exists only in English, but this doesn't prevent finding ideas for Russian-language content.
Similar to Yandex's Wordstat, you can search for related queries on the topic. This can also easily develop into an idea.

AnswerThePublic

This site finds and presents similar keywords related to a topic in a graphic format. You can search queries in Google, Bing, TikTok, and YouTube. AnswerThePublic is not available in Russian, nor does it analyze Russian phrases. However, you can select a CIS country, whose audience is similar to your company's audience in Russia. You can still enter queries in Russian.

The service uses autocomplete suggestions – these appear when a user types part of a query into a search engine. AnswerThePublic automatically collects such options, saving time and simplifying the search for relevant ideas.

Sociation

This Russian-language platform calls itself a game of associations with collective intelligence. It aims to create the largest dictionary of the Russian language.

The service is convenient for generating ideas for websites and social media. Just enter a word in the search bar, and it will provide associations.

Something tells me that using these services is a great idea. Take advantage of them!


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