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If you have ever scrolled down to the seventh page of a stock photo site, you know that feeling. You need to find an illustration for a post, but nothing fits: everything is too clichéd or staged. The image should support the visual style of the project and the mood of the text. If you don't even need to involve a designer for this — that would be perfect.
Now it’s easier to tackle the problem — Postmypost has introduced an AI image generation feature right in the post editor.
What is this feature
In the post editor, there is a button labeled "Create photo with AI." You click it and get a field for the prompt and format options. You can create an image in 1:1, 16:9, 4:3, 3:4 ratios, and even for stories or cover for vertical videos — 9:16.
To obtain an image, you need to enter a prompt. The more precise your instructions, the better the result.
How to get a good image
The prompt is a small brief. The clearer you formulate it, the closer the result will be to your expectations. Instead of "woman with a phone," it’s better to write: "25-year-old girl sitting in a cozy café by the window, looking at her phone, soft light, daytime, lifestyle photography style, in beige tones."
Clarify anything you can:
— time of day,
— mood,
— age and gender of the character,
— colors,
— style (photo, illustration, 3D, sketch).
If the project has a brand style, detail its nuances. For example: light background, plenty of air, textured details; in brand colors: dark green, graphite, and dusty pink; style — minimalist but with surreal details.
For example
Suppose we need an illustration for an Instagram post for a local natural cosmetics brand. Theme: skin care in summer. We choose a 4:3 format and specify all the details in the prompt:
"A bottle of natural face spray without a label lying on a beige towel, next to slices of orange, a mint leaf, and sunglasses. Soft diffused light, light summer mood. Background — sandy texture, style — minimalism."

Another example. We have an educational project for teenagers and we are publishing an announcement for an intensive career guidance session on Telegram. All illustrations up to this point have been in a unified style — with cartoonish 3D elements, and we need to take this into account:
"Two teenagers: a boy and a girl, sitting at a laptop, discussing ideas. Bright space, informal style, daylight. Background — a board with sticky notes and reminders, color scheme — blue and orange, style — 3D."

It is also possible to create photorealistic images of people. For example, let’s try to generate an image for a post for a yoga studio:
"A woman in sportswear stretching on a mat, with a minimalist light interior in the background, style — IKEA catalog, neutral color scheme, focus on form and tranquility."
The AI assistant will save you stress when you need to quickly visualize an idea. The main thing is to learn how to explain to the AI what you need. Don’t be afraid to experiment — it’s now easier!
* Instagram is owned by Meta, recognized as an extremist organization in the Russian Federation.
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